Creating a car-buying experience that's ACTUALLY enjoyable.

Most people dread buying a car. I handle every part of the deal for you so the only thing you have to do is pick the one you want.

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The reality

Buying a car shouldn't feel like a fight.

Most people walk into a dealership at a serious disadvantage. The salesperson across from you has negotiated hundreds of deals. They know the scripts, the tactics, and exactly where the money is hidden in the price, the trade-in, the financing, and the add-ons.

You're not outgunned because you're not smart. You're outgunned because you don't do this every day.

You don't have to figure it out alone. That's exactly what I'm here for.

Founder

Almost a decade on the floor.
Now on yours.

I spent nearly a decade on the dealer floor. I've seen every tactic, run every script, and watched buyers walk away paying more than they should have. I started Sticker Shock Solutions because I knew what was possible on the other side of the table. Now I use that knowledge to get you the best deal possible, so you don't have to figure it out alone.

— Tony Murillo

Work with me

How It Works

Simple process. Real results.

No guesswork. No surprises. Just a clear process from start to finish.

Step 01

Discovery

You tell me what you want. We'll hop on a quick call to talk through the car, your timeline, and any trade-in. I figure out your leverage before I ever contact a dealer.

Step 02

Research

I dig into the numbers before anyone picks up the phone. Current incentives, local market data, regional inventory. By the time I reach out to a dealer, I already know what a good deal looks like.

Step 03

Negotiation

I contact dealers, create competition, and push for the best possible number on every part of the deal. You don't have to talk to a single salesperson. That's the whole point.

Step 04

Final Review

Once we find a deal that makes sense, I review everything before you commit. The last thing I want is for something to slip through at the finish line.

What I Do

I go after every dollar, not just the obvious ones.

The sticker price is just the beginning. Here's everything I cover.

Vehicle Price

The number on the window is where the conversation starts, not where it ends. I push for the best possible price based on what the market actually supports.

Dealer Fees

Doc fees, prep fees, advertising fees. Some are real, some are invented. I know the difference and I challenge every one.

Financing

The interest rate you're offered isn't always the best one available. I make sure the terms work in your favor, not the dealer's.

Trade-In

Your trade is worth more than the dealer's first offer. I negotiate it separately so the numbers stay honest.

Warranties & Add-Ons

Extended warranties, gap insurance, tire protection. I help you figure out what's worth keeping and what to walk away from.

F&I Office

The finance office is where a lot of deals go sideways. I make sure you know what you're signing before you sign it.

Pricing

One fee. Everything included.

No commissions, no referral fees, no percentage of what I save you. Just a flat fee for the full service.

Vehicle Negotiation

I handle the whole deal for you.

$499

An intro call to learn about your situation and figure out the best approach
Research on what the car is actually worth in your market
Direct negotiation on price, fees, financing & trade
Review of every add-on and product the finance office tries to sell you

Pay $499 securely

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FAQ

Questions, answered straight.

Anyone who wants the car buying experience to actually be enjoyable. If you're too busy to spend hours at a dealership, hate negotiating, or just want peace of mind knowing you got a great deal, this is for you.

It depends on the car. Popular models with low inventory are harder to discount. Less in-demand vehicles have more room. I'll tell you exactly what I think is possible before you decide to move forward.

Right now I focus exclusively on new car purchases. New car pricing is more transparent and easier to benchmark, which means I can deliver more consistent results for my clients.

Not at all. I work with buyers anywhere in the country. Everything happens remotely. I contact dealers by phone and email on your behalf no matter where you're located.

You pay one flat fee and I get to work. I have no financial relationship with any dealership, so the only person I'm working for is you.

Make the next purchase the one you don't regret.

No pressure, no hard sell. Just an honest conversation about your situation and whether I'm the right fit.

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What car are you looking for?

No spam. No sales calls you didn't ask for.